Smart Grid in disguise
The project will examine how selected Smart Grid ready devices in the household can push for private consumer perceptions of energy consumption and their behavior too. The project is based on existing products as made Smart Grid ready and connected to the electricity trading companies business areas within customer service and electricity trading.
How can one ensure that household costumers engage in Smart Grid?
Developing a customer-focused business model that will make it attractive for consumers to be actor in the roll out of the Smart Grid in an interplay with the electricity trading companies interest in a balanced electricity market. The future of "real" energy behaviour is not necessarily less electricity usage, but on the other hand, electricity usage at the right times.
In the project we will investigate how well-known household appliances will be developed for the Smart Grid on the basis of existing behavioural research, can push for private consumer's willingness to get involved in the Smart Grid concept.
The project has three main objectives:
- To Smart Grid prepare products for commercial roll-out from existing behavioral research on private customers ' behaviour, barrier and instruments
- To examine how these Smart Grid ready products can move the mindset of the Danish population and "smart grid readiness" by practical tests in 20 homes.
- To demonstrate how electricity trading companies with small steps can begin the development of a business based on Smart Grid technology.
The project had three main objectives:
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To examine how Smart Grid ready products can influence the mindset of the Danish population and "Smart Grid Readiness".
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To “Smart Grid” prepare products for commercial roll-out.
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To demonstrate how electricity trading companies with baby steps can move towards developing a business model based on Smart Grid technology.
The project has been characterized by both technical and communicative challenges and so the results show little about whether Smart Grid products affect the families’ Smart Grid Readiness. Instead the analysis covers the families’ skepticism regarding the technologies' maturity as well as some of the considerations the families have in relation to letting their consumption be controlled.
Based on the project, NorthQ will develop a management module to sell to manufactures of domestic appliances and heat pumps, which make units controllable and Smart Grid Ready before leaving the factory.
Demand response, as an offer to private customers must be part of a comprehensive package of services that the customer actually wants and where the provider assumes costs and risks of the operation.
Key figures
Category
Participants
| Partner | Subsidy | Auto financing |
|---|---|---|
| NorthQ | ||
| Alexandra Instituttet | ||
| Teknologisk Institut | ||
| AURA Rådgivning A/S |
